Our story

SmileShape was born from the very challenges we faced in the dental lab industry. We continuously sought solutions to improve our CAD/CAM processes, enhance efficiency, and reduce costs. These insights fueled the creation of SmileShape. 


Designed for dental labs & dentists alike, our system automates complex design tasks from scan segmentation to full prosthetic modeling, reducing turnaround time and labor costs while ensuring high-quality, repeatable results. Whether you're handling a few cases a week or hundreds, SmileShape gives you the tools to work smarter, not harder.

Our Team

At the heart of SmileShape’s venture is an exceptional leadership and technology team with a proven track record of innovation and execution in healthcare, AI, and product development.

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Dave Fleming
Chief Executive Officer, Founder
Dave Fleming

Dave Fleming is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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David Brous
Director of the Board
David Brous

David Brous brings extensive executive and investment experience to SmileShape’s Board of Directors, guiding long-term strategy and corporate governance. His leadership helps align company growth with industry trends and stakeholder value.

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Fahad Aziz
Director of the Board
Fahad Aziz

Fahad Aziz is a seasoned entrepreneur and board director known for his expertise in scaling tech ventures. At SmileShape, he provides strategic oversight in technology adoption and digital transformation initiatives.

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Matt Toone
Chief Strategy Officer
Matt Toone

Matt Toone leads SmileShape’s strategic planning and business development efforts, focusing on partnerships and market expansion. His expertise ensures that the company remains at the forefront of innovation in digital dental solutions.

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Bruce Lieberthal
Chief Innovation Officer
Bruce Lieberthal

Bruce Lieberthal drives SmileShape’s innovation pipeline, bridging emerging technologies with clinical applications. With decades of experience in dental technology, he champions creative solutions that enhance patient outcomes and practitioner workflows.

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Mark Palmer
Chief Commercial Officer
Mark Palmer

Mark Palmer
oversees SmileShape’s global commercial strategy, building relationships that fuel adoption and revenue growth. His leadership ensures the company delivers value-driven solutions to dental professionals worldwide.

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Samuel “Kody” Doherty
Chief Technology Officer
Samuel “Kody” Doherty

Kody Doherty leads the development and integration of SmileShape’s advanced software ecosystem. His technical leadership ensures seamless performance, scalability, and innovation across the company’s digital platforms.

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Dr. Orhan Akal
Chief AI Scientist
Dr. Orhan Akal

Dr. Orhan Akal spearheads SmileShape’s artificial intelligence initiatives, developing deep learning models that power tools like SmartScan. His research bridges clinical dentistry with cutting-edge computer vision and data science.

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Christopher “CJ” Sones
Director, Project Management
Christopher “CJ” Sones

CJ Sones
oversees SmileShape’s project management operations, ensuring timely delivery and coordination across product teams. His leadership focuses on aligning innovation with execution to drive consistent results.

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Ashtyn Hoffer
Director, Dental Technologies
Ashtyn Hoffer

Ashtyn Hoffer
directs SmileShape’s dental technology programs, integrating clinical expertise with digital workflows. She ensures that SmileShape’s tools meet the highest standards of accuracy, usability, and patient care.

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Dr. Morteza Morshedi
SmartScan Lead
Dr. Morteza Morshedi

Morteza Morshedi leads the development of SmileShape’s SmartScan technology, advancing AI-driven tools for dental imaging and analysis. His work enhances precision, automation, and efficiency in digital scanning workflows.

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Veysel Sapan
Machine Learning Engineer
Veysel Sapan

Veysel Sapan develops and optimizes SmileShape’s machine learning algorithms, with a focus on 3D image analysis and feature detection. His engineering expertise drives the accuracy and intelligence behind SmileShape’s AI solutions.

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Dave Fleming
Chief Executive Officer, Founder

Dave Fleming is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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David Brous
Director of the Board

David Brous is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Fahad Aziz
Director of the Board

Fahad Aziz is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Matt Toone
Chief Strategy Officer

Matt Toone is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Bruce Lieberthal
Chief Innovation Officer

Bruce Lieberthal is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Mark Palmer
Chief Commercial Officer

Mark Palmer is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Samuel “Kody” Doherty
Chief Technology Officer

Samuel "Kody" Doherty is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Dr. Orhan Akal
Chief AI Scientist

Dr. Orhan Akal is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Christopher “CJ” Sones
Director, Project Management

Christopher "CJ" Sones is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Ashtyn Hoffer
Director, Dental Technologies

Ashtyn Hoffer is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Dr. Morteza Morshedi
SmartScan Lead

Dr. Morteza Morshedi is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

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Veysel Sapan
Machine Learning Engineer

Veysel Sapan is the visionary founder and CEO of SmileShape, leading the company’s mission to transform digital dentistry through innovation and intelligent design. With a background in technology and healthcare, he drives strategic growth and product excellence across all operations.

Join us

Come shape the future with us!

Come shape
the future with us!

We’re on a mission to make dental design smarter and more accessible.

Bring your ideas, and help shape the future of digital dentistry.